Real-life gay dads and their kid featured in adorable commercial for Campbell’s Star Wars Soup
If the gay dads in a new Campbell’s Soup commercial seem to have a natural chemistry with the child in the spot – and with each other – it’s because they are a real-life family.
Larry Sullivan and David Monahan and their son Cooper are the stars of a charming spot for the soup giant’s Star Wars offering. Each dad gives his best to channel James Earl Jones as the Darth Vadar’s voice they tell Cooper: ‘I am your Father.’
The spot is one of few with the tagline ‘Made for Real, Real Life.’
Yin Woon Rani, Campbell’s VP-marketing activation, tells Ad Age that the family was so appealing that their planned 15 second spot was extended to also include around 30 second version.
‘We use this phrase internally of this notion of “moment telling,” Woon Rani says. ‘We wanted to tell just very simple, telegraphic stories that didn’t always need the space of a :30. It was sort of a lucky extra because that story just ended up being so rich and so endearing.’
June 23, 2016